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 Post subject: How Things Have Changed: Microsoft v Apple
PostPosted: Fri Jul 06, 2012 12:06 am 
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As the by-line says: "Numbers don't lie: Apple's ascent eviscerates Microsoft. How the mighty have fallen – and how swiftly.”

Hubris is great when you’re on top of the world. Not so good on the way down.

http://www.theregister.co.uk/2012/07/05 ... _slippage/

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 Post subject: Re: How Things Have Changed: Microsoft v Apple
PostPosted: Fri Jul 06, 2012 7:46 am 
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No Empire lasts forever ... IBM, Sony, Rome, England, Holland, countless others :D Apple's succesor is probably already out there in a garage somewhere!

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 Post subject: Re: How Things Have Changed: Microsoft v Apple
PostPosted: Fri Jul 06, 2012 11:28 am 
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Very true. But there was, and to some still is, a culture of simmering hatred towards each other, mostly built on misinformation. And although it all means nothing unless one has stock in either company, I look forward to the day when this manufactured pseudo-war finally becomes a bad memory from the past.

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 Post subject: Re: How Things Have Changed: Microsoft v Apple
PostPosted: Fri Jul 06, 2012 7:52 pm 
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A far cry from the '90s when Apple's death was all but given.

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 Post subject: Re: How Things Have Changed: Microsoft v Apple
PostPosted: Sun Jul 08, 2012 9:38 pm 
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The latest news:

Quote:
Apple Changes Its 'Virus-Free' Sales Pitch

Monday, Jun 25, 2012

The Flashback virus has reportedly infected 650,000 Macs and Apple is working on a fix.

Apple is publicly acknowledging that its Mac is not virus-free -- at least as much as it's ever going to say it.

Apple apparently changed the wording on its Mac site from "It doesn't get PC viruses" to "It's built to be safe," according to Sophos which released a "Before" and "After" look at the Apple site.

Previously it read, "A Mac isn't susceptible to the thousands of viruses plaguing Windows-based computers. That's thanks to built-in defenses in Mac OS X that keep you safe without any work on your part.". Now that is changed to something much less definitive:

"Built-in defenses in OS X keep you safe from unknowingly downloading malicious software on your Mac."

Obviously this has something to do with Apple's run-in with the Flashback virus which affected around 650,000 Macs earlier this year. Its very public crisis made people question Apple and it's "virus-free" working on its site.

"I view the changes in the messages pushed out by their marketing department as some important baby-steps," Sophos senior technology consultant Graham Cluey wrote in a blog entry. "Let's hope more Apple Mac owners are also learning to take important security steps -- such as installing antivirus protection."

It's true that Apple is no longer touting that its users do nothing to be safe, but we're not sure many Mac users will translate this into antivirus protection.


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Yes; times have changed.

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 Post subject: Re: How Things Have Changed: Microsoft v Apple
PostPosted: Mon Jul 09, 2012 11:21 pm 
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Most viruses people get on their computers are because they enter unsafe locations or sites and access the internet, even when warnings do pop-up. Or they download something where a virus attaches to it. It's not like viruses come from nowhere, they're manufactured by somebody somewhere; I don't think they ever could've been completely virus free.

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 Post subject: Re: How Things Have Changed: Microsoft v Apple
PostPosted: Tue Jul 10, 2012 12:52 am 
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This is indeed true. But the thing is, there are virtually no viruses, in the traditional sense, anymore. Not sure there have been in some time. So we finally have learned a thing or two. Now what we face mostly is malware, which are a different type of exploit. Viruses required one to activate them by clicking on an executable file. The reason it is uncommon for Macs is because the dot exe files (executables) would not run on one. Executables are Windows OS native. So it wasn’t until Apple decided to go with the Intel chip which allowed Mac users to boot into a Microsoft emulated environment where one could open an executable and have it be able to do it’s thing, that it even became possible for Mac users to be vulnerable for such exploits. And even then you would have to know exactly what you were doing as it takes some time to re-boot into another OS partition.

Some said that since most people used an MS configuration computer there was no reason to make exploits for an operating system only 6% of users ran. Other’s said that the problem was that these ‘script kiddies’ (as they were known) had virtually no knowledge of how to write a virus for the Mac as Apple used to keep it’s source codes under wraps. Even the excellent Apple team at Microsoft would take ages to sort things for their Mac versions of Office. But in the end, they were even better than their MS originals. Either way, when Apple decided to base it’s OS kernel on Unix, it became much harder system to infiltrate. But when the company switched to the faster Intel chips, it made way for a trade-off: it added speed and the ability to successfully run a Windows environment on a Mac. But in doing so, knowingly, Apple sacrificed some safety for speed at the price of added vulnerability.

But the thing now is there are, and have been, a lot of anti-virus manufacturer’s (Kapersky, Sopphos, McAfee, et cetera) dying to make their applications a must for Mac users since the numbers are now beginning to favour a format which is known invulnerable to traditional viruses. And now they are really wanting that revenue. For years McAfee has claimed to have created Mac viruses and would publicly speculate how dangerous they would be if they were ‘in the wild’, a term used to mean, in their labs but not in the general public, to try and spook Apple (and especially Mac users) into toeing the line and buying anti-virus programmes.

Another example is about six years ago Apple decided to stop supplying their new Macs with Adobe Flash, as it was the new chosen platform of hackers for creating exploits on the web. This infuriated Adobe so much that they tried for years to sue Apple for dropping their product, without success. Currently Java exploits are the most common and so Macs have the option to switch that off whilst surfing the web but with the knowledge that not all website will work as they should without it. So again, there is a trade off. But other than trojans, which can be picked up by anyone on any system (although not always guaranteed to do their dirty work) there have simply been no viruses that the Mac is susceptible to since the introduction of the Unix based OSX in 1999/2000.

I would like to note that this may not be completely technically correct as this matter has never been an issue for me and am just trying to make a point. If anyone would like to point out any factual inaccuracies, I would welcome the corrections. :wink:

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 Post subject: Re: How Things Have Changed: Microsoft v Apple
PostPosted: Thu Aug 23, 2012 8:33 pm 
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Now this is getting a bit ridiculous. Apple is being proclaimed as 'the most valuable company of all time'. That even sounds surreal. As of 20 August, total worth is claimed to be $624.6 billion, stock now skyrocketing to $672 dollars per share (in anticipation of iPhone5). When Apple launched it’s original IPO, share price was set at $6. Beats flogging shite on Antiques Roadshow.

Current scorecard for the game:

1. Apple [US]
2. Exxon Mobil [US]
3. Petro China [China]
4. Microsoft [US]
5. IBM [US]
6. Industrial and Commercial Back of China [Staines]
7. Royal Dutch Shell [Dutch/UK]
8. China Mobile [China]
9. General Electric [US]
10. Chevron [US]

Only 6 of 10 for the US. Underachievers! :lol:

http://www.theregister.co.uk/2012/08/20 ... pany_ever/

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 Post subject: Re: How Things Have Changed: Microsoft v Apple
PostPosted: Thu Aug 23, 2012 8:42 pm 
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Rome fell, Babylon fell, Apple will fall,

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 Post subject: Re: How Things Have Changed: Microsoft v Apple
PostPosted: Thu Aug 23, 2012 8:50 pm 
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And we’re all going to die.

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